Why do Entrepreneurs (the people who have their own business) need Image management ?
I became an entrepreneur so that I can work on my own terms. I don't want to follow any dressing, grooming, etiquette and body language codes!!!!!
REALLY??.... Lets examine.
-You are the first ambassadors of their Organisation
-You are the first ambassadors of their Brand (product or service)
-Your Image percolates down to the employees who work for them
-Your Image defines the work culture.
- A professional looking boss encompasses a professional attitude of the workforce and declares about the professional work ethic.
-Your Image will Help you position yourself in your target niche market.
and many more reasons like this.
eg- Ratan Tata, Mukesh Ambani, Anand Mahindra and many more.
